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Isuzu introduces new D-Max X-Series

For the active urbanites

Published

Text and photos Neil Pagulayan

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Isuzu Philippines Corporation (IPC) is expanding its lineup of D-Max pickup trucks with the unveiling of the new 2017 Isuzu D-Max X-Series. The new variant adds contrasting sporty character to the typically rugged pickup truck line. IPC took the wraps off last Saturday, Jan. 27, at the Bonifacio Global City Amphitheater.

The new D-Max X-Series has a gun metal radiator grille with a bold, red Isuzu badge. Its unique aerodynamics package starts at the front skirt, with a red strip, and ends with side skirts mounted toward the bottom edge of the truck bed. Higher on the body, it is accented by a cargo spoiler, fitted where the bed meets the cab. Finishing the new look are the newly designed, two-tone 18-inch alloy wheels.

The same sporty treatment has been applied inside. There is red stitching on the black leather seat material with X-Series badges embroidered on the front seats, There’s also piano black trim on various surfaces.

From left: Daisuke Tagaki, general manager, Mitsubishi Corp. Japan; Hajime Koso, president, Isuzu Phils. Corp; Derek Ramsey, celebrity endorser; ShojiroSakoda, EVP, IPC; Yoichi Masuda, president, Isuzu Thailand.

From left: Daisuke Tagaki, general manager, Mitsubishi Corp. Japan; Hajime Koso, president, Isuzu Phils. Corp; Derek Ramsey, celebrity endorser; ShojiroSakoda, EVP, IPC; Yoichi Masuda, president, Isuzu Thailand.

The D-Max X-Series is a 4×2 model powered by Isuzu’s 4JJI-TC (HI) 3.0-liter, Common Rail Direct Injection diesel engine with a Variable Geometry System (VGS) turbocharger that puts out maximum power of 163 PS at 3,200 rpm and 380 Nm of torque at 1,800 – 2,200 rpm. These are mated to either a five-speed automatic transmission with sequential shift, or a five-speed manual transmission.

Isuzu partnered with sports performance brand, Under Armour to treat its customers who purchase the D-Max X-Series with a selection of Under Armour items that would suit their active lifestyle. They can choose from a collection of sports polo, streaker or coolswitch shirts; Golf towel, sports cap, sack pack and duffle bag.

“There is no denying that the Isuzu D-Max is an ideal vehicle for leisure activities and is also a highly capable workhorse. With the arrival of the new D-Max X-Series, the model now addresses the lifestyle mobility requirements of active and urbane families too. So now, no other pickup truck available in the local market can offer the combination of utility, reliability, versatility and high style that the D-Max X-Series does,” said IPC President, Hajime Koso.

The D-Max X-Series is available in Splash White, Venetian Red and Cosmic Black — and is priced at P1.260-M for the D-Max X-Series MT and P1.330-M for the D-Max X-Series AT.

Visit: http://www.isuzuphil.com/?page=prodDetail&cat=18

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  • it’s small and ugly as before.

  • augusto marin

    Euro 4? I think NO…

    • bobbyandrews

      Nope, we have to wait until the end of this year or early 2018 to have the euro-IV as Isuzu had promised, that’ll be the Ddi.